Search Engine Optimization

The science of driving traffic to your site

What is SEO?

Making a beautiful and responsive website is only one step toward increased recognition. Websites need a steady flow of visitors. A crucial key to attracting visitors to your page is to secure a high listing on Google’s search results. With over 2.3 million Google searches performed every minute, search engines are a go-to tool for those in need of goods and services. SEO entails a wide array of strategies implemented to ensure that businesses’ websites are the first thing Google users see upon making a search.

The video to the right, from Google, is a great explanation of how SEO works and how they generate the results from searches on their site.

Your SEO Partner

Creating an elegant, user-friendly website is just the beginning of the website design process. Even if you have the most creatively designed site on the internet, it won't do you any good if no one can find it. SEO is a complex and systematic process. It is not a one-and-done deal. Without the continuous monthly attention of an SEO professional, your site's search results can suffer. According to Search Engine Watch, first-page search results garner 95% of all search traffic. If you want to obtain first-page traffic, get the top SEO company in New Jersey to help get your brand noticed on a local level.

Quality Link Building

One of the many ways our team moves your website toward the first page of search engine results is through high-quality links. In addition to links, search engines also measure other factors that contribute to your site's search ranking. aha! will collaborate with your team to develop a content strategy to create shareable content. We then leverage your content with social channels to build backlinks and social signals. Search engines notice when your content is shared across social media and reward you for it in the search engine results page (SERP).

What We Do To Optimize Your Site

Features and frequency of some items will vary based on the program you choose. We are able to create a program specifically for your company and budget.

Initial Review & Analysis

  • In-depth site analysis
  • Duplicate Content Check
  • Baseline Rank Report
  • Keyword Analysis
  • Broken Links Check
  • Baseline Rank Report
  • Google Penalty Check

Off-Page Optimization

  • Guest Post Submission, of your blogs
  • Blog Submission, of your blogs
  • PDF/Doc Submission
  • Blog Promotion
  • Classified Submissions
  • Search Engine Submission
  • Q&A

SEO Portal for Reporting

  • Search Engine Rank Data
  • SEO Activity Details
  • Google Analytics Data
  • Google My Business (GMB) Insights

Local Search Optimization

  • Google My Business Setup & Verification
  • Google Places - Photo/Multimedia additions
  • Business Listings/Local Citations
  • Bing Local Listing Setup
  • Customer Reviews/Ratings

Content Marketing

  • Guest Post Writing
  • Blog Writing
  • PDF Creation
  • Classified Writing
  • Blog Promotion – Summary Content Writing
  • Guest Post Promotion – Summary Content Writing

SEO Portal

Our client SEO portal will allow you not only to see the improvements in the ranking of your site but gain insight into everything we do to improve your SEO.

  • Guest Post Writing
  • Blog Writing
  • PDF Creation
  • Classified Writing
  • Blog Promotion – Summary Content Writing
  • Guest Post Promotion – Summary Content Writing

On-Page Optimization

  • Canonicalization
  • Header Tags Optimization
  • Internal Link Structuring
  • Image ALT Optimization
  • Robots.txt creation
  • XML Sitemap
  • Google Webmaster Tools Set Up (if not setup)
  • Google Analytics Set Up (if not setup)
  • Title & Meta Tags Optimization
  • Content Optimization suggestions
  • Fresh Web Content Suggestion
  • Schema Implementation
  • Geo-Targeting (via GWT & Code)
  • Address add to current website page[s] (if applicable)
  • KML (keyhole markup language) sitemap, the new Google standard
  • Page Speed Optimization Analysis
  • Google Analytics Conversion Setup
  • Schema Implementation for Logo & Reviews
  • Location-Based Page Analysis

Social Media Optimization

  • Social Bookmarking
  • Google My Business Listing Updates
  • Profile Creation